The FORGE Brand Formation Workbook
The workbook helped Goldmeier Consulting uncover why they are on the planet and why potential customers should care. It helped FORGE discover, differentiate, and develop a brand that was unique for him.
Successful brands are built on a single word that immediately communicates a benefit to the end consumer. Caterpillar: ruggedness, Intel: performance, 3M: innovation.
For Goldmeier Consulting that word is change—helping companies change the way they look at their data. Helping them see things in a new way to make better informed decisions about their business.