“Before working with Forge, I couldn’t articulate my brand to potential customers—or even to myself. Jan’s help has brought to light the core of my company.

I consider Jän both a business partner and a mentor. His insight goes beyond design, logos, and graphics; he strikes at the heart of what makes your business tick.”


Before and After


Jordan Goldmeier was looking to elevate his brand. He had the talent. He authored books about his profession. He had speaking engagements at all the right conferences. He had the designation from Microsoft as a Most Valued Professional. All he needed was the business identity to match it. He also wanted to detach his business from using his last name.

Goal: Raise the level of the brand visuals to the level of their already amazing reputation.